Task #2804
closedGet involved page conversions
0%
Description
Quoting the discussion from Brussels:
+ community outreach
+ infobar - 800 people to the page each day (Mike)
+ up from a negligable number (Italo)
+ is that 24k people coming ? (Cor)
+ somehow - we see that in people getting involved ?
+ any idea on that.
+ hard to tell.
AI: + track where people go from there (Mike)
+ we should track the changes caused.
Files
Related issues
Updated by Florian Effenberger about 5 years ago
- Has duplicate Task #2829: identify visitor flow from infobar added
Updated by Florian Effenberger about 5 years ago
- Target version changed from Pool to Q2/2019
Updated by Mike Saunders almost 5 years ago
- File get_involved_infobar.png get_involved_infobar.png added
- Status changed from New to In Progress
Image (get_involved_infobar.png) attached showing visits to the website from the "Get involved" in-app infobar in recent days. For LibreOffice 6.2, which was released at the start of February:
- "Get involved" shows after 90 days
- "Donate" shows after 180 days (so 90 days after the previous infobar)
This means we should start to see the effects on donations from LO 6.2 users by the time LO 6.3 is released, in early August.
Meanwhile, I'm trying to identify where visitors to "Get involved" (via the infobar) go, or how long they spend on the page. It looks like Matomo only shows visits, but I'll speak to infra about getting more data...
Updated by Mike Saunders almost 5 years ago
I'm trying to get some stats, but Matomo is unusably slow... I've spoken to Guilhem who says:
I believe the current slowness is caused by historic download logs imports. The database has grown a lot, and I temporarily deactivated removal/archival of log data, so it has to navigate through a gigantic table when you query aggregated metrics. Sorry for the inconvenience. I believe it'll be back to normal once the (veeery slow) old log import process is over and the `log_visit` table has been purged.
Updated by Florian Effenberger almost 5 years ago
Is Matomo more responsive again? :)
Updated by Mike Saunders almost 5 years ago
Florian Effenberger wrote:
Is Matomo more responsive again? :)
Nope, it still won't load. Guilhem says there's no ETA for the log import process.
Updated by Florian Effenberger almost 5 years ago
- Target version changed from Q2/2019 to Q3/2019
Any update on the situation?
Updated by Mike Saunders almost 5 years ago
Florian Effenberger wrote:
Any update on the situation?
Unfortunately not -- Matomo is still unusably slow. I've been trying to generate one week of statistics for over 10 minutes now, and nothing. I'll ping Guilhem again to see if there's anything coming in the future, but otherwise this is stuck.
Updated by Mike Saunders over 4 years ago
So it's still hard to get long-term data from Matomo, but I can look at individual days. Let's take one example: the "Get involved" page at https://www.libreoffice.org/community/get-involved/
Visits on Monday 23 September from the infobar in LibreOffice: 1126
And where do people go?
Internal pages
- 26% to download
- 25% to the front page
- 16% to the developer page
- 7% to the localisation page
- 5% to the donate page
- 19% elsewhere
External pages
- 33% to Ask LibreOffice
- 18% to the design page on the wiki
- 12% to "What can I do for LibreOffice" site
- 6% to the FAQ on the wiki
- 6% to https://documentation.libreoffice.org/en/english-documentation/
So we can see that the "Get involved" infobar in the app is having some effect, bringing over 1000 people a day to the page, and then some people are going on to look in more detail at the development, localisation, design and documentation projects.
Meanwhile, there's also a "Donate" infobar in LibreOffice 6.2, which shows six months after installation (so for those who installed it in February, they're seeing it now). We get around 40 - 50 visits to our donate page from that infobar, which isn't huge, but we can assume those people are more likely to donate, given that:
1. they've already clicked on the Donate button in the app
2. they've already been using LibreOffice for six months, so they should see the value in it (as opposed to first-time downloaders)
I'll share the "Get involved" stats with the marketing list now, and we can present an updated version of these stats to the Board at FOSDEM. Otherwise, should we close the ticket?
Updated by Florian Effenberger over 4 years ago
- Status changed from In Progress to Closed
Closing this one indeed, but we should definitely follow-up with dedicated addresses to the page visitors (people who use the software might be more likely to donate again)